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VisitBritain 2007 "Britain Rocks" Campaign for the United States

 

Welcome to the Britain Rocks 2007 campaign presentation site. Below are the core collateral elements used for the many aspects of this year's campaign to target key US campus populations. All materials were develop exclusively for this promotion to spotlight Britain as a hip and youthful destination and featured the participating campaign partners throughout.

Navigation

 

 

 

Savvy Marketing 2007

Partners for 2007

2007 Campaign Website

Landing | Index Page Survey Page
MP3 Page Mobile Content Page
Manchester Partner Page American Airlines Partner Page
British Council Partner Page Visit London Partner Page
Visit Britain Partner Page HI-USA Partner Page
 
Heathrow Connect Partner Page  

 

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Web Advertisements

Tickle.com | See Ad Tickle.com | See Ad
CollegianMag.com MySpace.com
CelebrityCafe.com Download Section CelebrityCafe.com CD Section

CelebrityCafe.com Travel Section

CelebrityCafe.com Newsletter

Orbitz.com | See Ad CDInsight.com | See Ad
TrekkerTime.com | See Ad Go Abroad.com
smartertravel.com smartertravel.com Newsletter
 
MySpace Profile | View Profile  

 

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Interactive Media

 

Music CD containing Interactive Flip brochure
Interactive E-Book | Click here to view (large file for CD delivery)

 

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Printed Media

Postcard Front Postcard Back

 

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On the Ground - Campus Distribution in the USA and Canada

Campuses Visited • Canada

University of British Columbia
University of Toronto
York University
University of Ottawa

Campuses Visited • USA

(MIT), Boston
American University, Washington
Arizona State University
Babson College
Birmingham- Southern College
Blackburn College
Boston College
Boston University
Brown University
Bucknell University
California State Fullerton
California State Long Beach
California State University, Chico
California State University, Sacramento
Central Connecticut State University
Christian Brothers University
College of the Holy Cross
Columbia University
Connecticut College
Cornell University, Ithaca
De Paul University, Chicago
Duke University
Duquesne University
Florida International University
Georga Institute of Technology
George Mason University
George Washington Univ.
Georgetown University
Grove City College
Harvard University
Hunter College
Iowa State University
Kalamazoo University, Michigan
Minneapolis College of Art & Design
New Mexico State University
New York Institute of Tech.
New York University
Northeastern University, Boston
Northwestern University
Oregon State University
Parsons the New School for Design, NY
Penn State University
Pitzer College
Randolph-Macon Woman's College
Rhodes College
Rutgers University
San Francisco
State University
Sonoma State University
Southern Methodist University, Dallas
St. Louis University
St. Norbert College
Stanford University
SUNY Binghampton
SUNY Cortland
SUNY New Paltz
Syracuse University
Texas A&M University
Texas Christian University
The University of Texas at Austin
Tufts University, Medford
University of California
University of California Berkeley
University of California Los Angeles
University of California, Irvine
University of California, Riverside
University of California, San Diego
University of California, Santa Barbara
University of Connecticut
University of Denver
University of Illinois at Champaign
University of Illinois at Chicago
University of Illinois, Urbana-Champaign
University of Leicester
University of Mass., Amherst
University of Mass., Boston
University of Massachusetts
University of Miami
University of Missouri- Columbia
University of New Mexico
University of North Carolina Chapel Hill
University of North Carolina Wilmington
University of North Texas
University of Oregon
University of Pennsylvania
University of South Carolina
Upstate University of South Florida, Tampa
University of Southern California
University of St. Thomas
University of Texas at San Antonio
University of Washington, Seattle
Vanderbilt University

 

 

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Savvy Marketing